Facebook Marketplace Seems Incomplete

While the social behemoth didn’t tout search or ecommerce capabilities to support its new ecommerce tab, no one can deny that the ability to search and find products with as few queries as possible remains the top requirement for a great experience in an online ecommerce marketplace. Facebook’s feature, announced Monday,…


50 Easy Ways to Drive Traffic to Your Website

Image credit: Shutterstock More website traffic is always a good thing. And most online marketing strategies do revolve around building traffic to your site. Yet it’s sometimes challenging to come up with new ideas to boost your site’s traffic. That’s why I’ve come up with this list of 50 easy strategies…


Pirates of the Caribbean trailer sets sail with Johnny Depp overboard

First look at Dead Men Tell No Tales, latest chapter in the buccaneering saga, reveals a mysterious disappearance: no glimpse of Depp’s hero Jack Sparrow Pirates of the Caribbean: Dead Men Tell No Tales – watch the trailer The first trailer for the fifth Pirates of the Caribbean movie, Dead…


Cultivating the creative industries – roundtable debate

They’re worth more than £80bn a year to the economy – so why are the UK’s creative industries undermined by an education system that regards artistic subjects as second class? Stage managed: subjects such as drama are seen as ‘soft subjects’ by the Ebacc school-grading system. Photograph: Alamy Stock Photo…


Advertisers Are Ready For Intelligence

More than half of companies participating in a recent survey said the applications they find the most essential apply intelligence, meaning that they have the ability to anticipate the outcome and take or suggest the next action. The intense focus on artificial intelligence at Advertising Week supports this point. Fifty-three…



LinkedIn Your Way to Your Next Deal

Image credit: d8nn / Shutterstock.com What do you do when you need to get to a person or a company? It used to be that when you needed to get through to somebody you didn’t already know you had to pick up the phone and persuade that skeptical receptionist/gatekeeper. Remember…


Fantasy Sports Fans Field A Touchdown With Data Search Engine

Fantasy sports fans may claim a touchdown at the news of a niche search engine that provides stats and analysis to make it easier for players to create winning starting teams. The data-geek founders call the search engine Spearch. The site, which aims to speed up the process of analyzing…


Twitter Fights For Center Stage With Presidential Debate Streams

For better or worse, people are seriously pumped for the presidential debates. (Given the evident bloodlust, the Coliseum in Rome seems like an appropriate venue.) To harness some of this excitement, Twitter will stream Bloomberg Television’s live broadcast of the brawls directly on its platform.If you don’t recall, Twitter and…


How to Build Backlinks Using Your Competitors’ Broken Pages

We all know building backlinks is one of the most important aspects of any successful SEO and digital marketing campaign. However, I believe there is an untapped resource out there for link building: finding your competitors’ broken pages that have been linked to by external sources. Allow me to elaborate….