Paid-Search Text Ads Outpace PLAs For Halloween

With less than three weeks to go, finding a Halloween costume for the kids seems like the least important event as we head into what feels like the most volatile U.S. presidential election year in history. Nonetheless, here’s a little Halloween paid-search trivia to briefly take your mind off politics….

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Fantasy Sports Fans Field A Touchdown With Data Search Engine

Fantasy sports fans may claim a touchdown at the news of a niche search engine that provides stats and analysis to make it easier for players to create winning starting teams. The data-geek founders call the search engine Spearch. The site, which aims to speed up the process of analyzing…