January 2017


Consumers ‘hunker down’ as major purchase intent drops

British consumers’ propensity to make major purchases fell two points in January to a score of +10, according to GfK’s latest consumer confidence index. The decline, which was the complete reverse of a seven point increase in December, is perhaps expected given the general trend for consumers to spend less…



Ads Optimized By Google AMP Load Six Times Faster

Google made two ad partner announcements — with TripleLift and Cloudflare — on Monday related to its Accelerated Mobile pages advertising format. The goal is to make ads and content load faster, so consumers don’t abandon Web pages.


Ads Optimized By Google AMP Load Six Times Faster

Google made two ad partner announcements — with TripleLift and Cloudflare — on Monday related to its Accelerated Mobile pages advertising format. The goal is to make ads and content load faster, so consumers don’t abandon Web pages.


Apple gets rid of tool that let you check whether iPhones were stolen

Apple has removed the tool that allows users to check whether a phone is Activation Locked from iCloud.com, as first reported by MacRumors. The tool allowed users to enter the serial number or IMEI of iOS devices to find out if Activation Lock was active, helping consumers who were interested…


Apple gets rid of tool that let you check whether iPhones were stolen

Apple has removed the tool that allows users to check whether a phone is Activation Locked from iCloud.com, as first reported by MacRumors. The tool allowed users to enter the serial number or IMEI of iOS devices to find out if Activation Lock was active, helping consumers who were interested…


Apple gets rid of tool that let you check whether iPhones were stolen

Apple has removed the tool that allows users to check whether a phone is Activation Locked from iCloud.com, as first reported by MacRumors. The tool allowed users to enter the serial number or IMEI of iOS devices to find out if Activation Lock was active, helping consumers who were interested…



How marketers should deal with post-Brexit price rises

The UK has not formally left the European Union yet, but the effect of Brexit is already taking hold across the economy in the form of inflation. At a time when price rises threaten to derail brands’ carefully cultivated relationships with consumers, how should marketers respond? A Marketing Week poll on…